The evolution of a design is always different. When we start the initial sketches and layout of a logo design project, it often takes many forms and goes through various revisions before it’s sculpted into the final design.
We recently worked with Anna Evans, an architect in Alabama. In a world of Auto Cad… she still does all of her drawings by hand. Her style is simple and not pretentious. She wanted something classic, maybe hand drawn or outlined. She wanted a text based design, with the possibility of a non-trendy icon. As you can see through the process, we whittled down the designs until the simple and clean design Anna chose became clear and obvious as her number one choice.
Thanks Anna, you were amazing to work with!









7. August 2011 at 1:27 am
Thanks Jen! I am just now seeing this – I appreciate all of your help and I love the logo!